Race – Golfing Agency https://golfingagency.com Golf news & updates Thu, 01 Dec 2022 13:27:37 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 https://golfingagency.com/wp-content/uploads/2022/10/cropped-GA_favicon-32x32.png Race – Golfing Agency https://golfingagency.com 32 32 Linn Grant wins LET’s Race to Costa del Sol title https://golfingagency.com/linn-grant-wins-lets-race-to-costa-del-sol-title/ Thu, 01 Dec 2022 13:27:37 +0000 https://golfingagency.com/linn-grant-wins-lets-race-to-costa-del-sol-title/

Sweden’s Linn Grant ended her first season on the Ladies European Tour with a third placed finish at the Andalucía Costa del Sol Open de España, which was good enough to clinch the 2022 Race to Costa del Sol title.

The money list title was decided at the final event in Spain, with Grant battling alongside compatriot Maja Stark for the number one spot. But it was Grant who came out on top and clinched the title, accumulating 3,624.91 points from 17 events and ultimately, finishing 209.77 points ahead of Stark, with fellow Swede Johanna Gustavsson rounding out the top three.

“I’m very relieved to have beaten Maja, she stressed me out this week and she’s been stressing me out the whole season! I’m very happy to win the Race to Costa del Sol title,” she said. “It was a pleasure to have been able to play in the Costa del Sol region for the season finale and I would like to thank to Costa del Sol Tourist Board for their support.”

Grant won the Scandinavian Mixed Hosted by Henrik Stenson & Annika Sorenstam at Halmstad Golf Club back in June

Grant also secured the LET Rookie of the Year title back in October and as such is following in the footsteps of Laura Davies, Carlota Ciganda, Esther Henseleit and Atthaya Thitikul by becoming the fifth player to win both titles in the same season.

“It feels so nice to get both titles,” she explained. “Rookie of the Year was a little more straightforward and I knew that was coming but to get this one as well was more of the goal. I’m happy to have played well at the last round in Spain and to win it. They’re all great players and they have gone on to have pretty good careers after winning both titles, I hope to continue on their path as well.”

The 23-year-old began the year with a bang winning the Joburg Ladies Open in her first start on the LET since clinching her card at Q-School last December. From there, Grant recorded two top-10 finishes and one top-15 result but it wasn’t long before she was back in the winner’s circle securing victory at the Mithra Belgian Ladies Open. After a week of rest, the Swedish star then cemented her name in the history books by triumphing at the Volvo Car Scandinavian Mixed – storming to a nine-shot victory and becoming the first woman to win on the DP World Tour.

Five further top-10 finishes throughout the summer – including at the Amundi Evian Championship – came her way before she won again on home soil, this time at the Skaftö Open to record her fourth victory of the year. And Grant’s rapid rise in 2022 has seen her climb from 277 up to 24 in the Rolex Women’s World Golf Rankings.

“I think the Scandinavian Mixed is my standout moment,” she continued. “It was a big event and at home and everything that came with that. Plus, for sure the first title in Joburg because I think that set the standard for the season. I think Maja has had an incredible season and I think it’s been a fun season. It was nice to share this moment with her and this season and I think we will hold hands through our whole careers probably. This is huge for Swedish golf, having Johanna Gustavsson as number three on the rankings.”

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Tiger Woods beats out Rory McIlroy in race to collect $15 million prize from PGA Tour Player Impact Program https://golfingagency.com/tiger-woods-beats-out-rory-mcilroy-in-race-to-collect-15-million-prize-from-pga-tour-player-impact-program/ Tue, 22 Nov 2022 22:04:53 +0000 https://golfingagency.com/tiger-woods-beats-out-rory-mcilroy-in-race-to-collect-15-million-prize-from-pga-tour-player-impact-program/

Tiger Woods winning a golf competition in 2022 would have been a remarkable thought at the start of the year, but he’ll have to settle for a big win off the course. Woods has finished first in the PGA Tour’s Player Impact Program for the second consecutive year, this time coming in just ahead of his friend and business partner, Rory McIlroy.

Woods will collect $15 million for this acheivement while McIlroy takes home $12 million. Just below them in the rankings is another pair of good friends in Jordan Spieth and Justin Thomas as the undefeated Presidents Cup duo finished third and fourth, respectively, with Jon Rahm rounding out the top five. The top four are scheduled to play in The Match VII on Dec. 10 in a 12-hole exhibition to benefit relief efforts for Hurricane Ian.

Woods took first last year even though he didn’t play a single competitive round of golf on the PGA Tour. That first-place finish was worth $10 million; this year’s prize was slightly more at $15 million, as the overall purse for the PIP was raised from $40 million in 2021 to $100 million in 2022, according to PGA Tour commissioner Jay Monahan earlier this year at the Tour Championship. 

Woods only played nine total rounds in 2022 and ranked 41st in Nielsen Brand Exposure which essentially measures the amount of TV time a player receives during weekend coverage. Woods was able to overcome this shortcoming by ranking first in the four other categories.

2022 PIP Scoring Criteria

  • Google: Google search data
  • Meltwater: Mentions in the media
  • Nielsen: Exposure on weekend TV coverage 
  • Q-Score: Awareness among the general public
  • MVP Index: Social media engagement and reach

The Tour has upped its prize money across the board this year and into 2023. Not only did it take the PIP fund from $40 million to $100 million, but it also expanded the pool of recipients from 10 to 20, raised several PGA Tour purses to $20 million and continues to invest in the FedEx Cup prize fund (it moved from $15 million a year ago to $18 million this year).

This is welcomed news for two-time major winner Collin Morikawa. The last man out in 2021, Morikawa remained in the 11th spot in the rankings, but unlike last year, will be rewarded a payout amounting to $3 million. Social media guru Max Homa, fan-favorite Rickie Fowler and Australian heartthrob Adam Scott all check in within the 11-20 range in the standings. 

2022 PIP Results, Payouts

1 (0.9594)

Tiger Woods

$15 million

2 (0.9129)

Rory McIlroy

$12 million

3 (0.8857)

Jordan Spieth

$9 million

4 (0.8781)

Justin Thomas

$7.5 million

5 (0.8414)

Jon Rahm

$6 million

6 (0.8319)

Scottie Scheffler

$5.5 million

7 (0.8301)

Xander Schauffele

$5 million

8 (0.8151)

Matt Fitzpatrick

$5 million

9 (0.8143)

Will Zalatoris

$5 million

10 (0.8126)

Tony Finau

$5 million

11 (0.8120)

Collin Morikawa

$3 million

12 (0.8100)

Shane Lowry

$3 million

13 (0.8006)

Kevin Kisner

$3 million

14 (0.7994)

Max Homa

$3 million

15 (0.7938)

Billy Horschel

$3 million

16 (0.7920)

Rickie Fowler

$2 million

17 (0.7887)

Adam Scott

$2 million

18 (0.7882)

Jason Day

$2 million

19 (0.7875)

Patrick Cantlay

$2 million

20 (0.7697)

Viktor Hovland

$2 million

Players who would have qualified under 2023 criteria

11 (0.8233)

Hideki Matsuyama

$2 million

15 (0.8152)

Cameron Young

$2 million

20 (0.8086)

Sam Burns

$2 million

What’s new in 2023?

Matsuyama, Young and Burns may not have cracked the top 20 in the 2022 PIP, but the PGA Tour went ahead and wrote them a check anyways. All three would have been inside the magic number if the new criteria was in place, which limits the social media aspect of the scoring. The MVP Index and the Q-Score will be replaced by MARC Golf Fan Awareness and MARC General Population Awareness. These two new categories will serve as an easier way to measure a player’s popularity among adults and golf fans.

Why is the PIP important?

Outside of the influx of money to the PGA Tour’s top players, the PIP will be used as a key identifier moving forward. The top 20 players in the PIP this year will be expected to play the Tour’s new elevated schedule in 2023, which includes 13 non-majors with massive prize money and, ostensibly, all the top players in the world. 

This flood of cash was built to combat LIV Golf and the players who have left the PGA Tour for significant raises. Interestingly, one of LIV’s participants actually had one of the best takes about Tiger and the PIP I’ve seen. Pat Perez spoke about it at the Genesis Invitational way back in February when he was still part of the PGA Tour.

“It’s kind of a joke, but like I said, the PIP program’s kind of a joke,” said Perez. “Give Tiger the 40 [million] and say we owe you another zero. They owe Tiger $400, $500 million easily. There should be no program. Here you go, here’s 50, thanks for being incredible, here’s the money we owe you because you brought in hundreds of millions of dollars to us. Guys like me, to be able to make, you know, a couple million dollars a year is unbelievable and it’s only because of him. It’s only because of him, you know. So like I said, I’m in line with Tiger. But if Phil is pushing for more money towards our tour and fighting for it, that’d be great, but he seems to be so on the Saudi side that it’s hard to believe that he’s actually fighting for that.”



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Tiger Woods beats out Rory McIlroy in race to collect top prize from PGA Tour Player Impact Program https://golfingagency.com/tiger-woods-beats-out-rory-mcilroy-in-race-to-collect-top-prize-from-pga-tour-player-impact-program/ Tue, 08 Nov 2022 20:33:11 +0000 https://golfingagency.com/tiger-woods-beats-out-rory-mcilroy-in-race-to-collect-top-prize-from-pga-tour-player-impact-program/

Tiger Woods winning a golf competition in 2022 would have been a remarkable thought at the start of the year, but he’ll have to settle for a big win off the course. Woods has finished first in the PGA Tour’s Player Impact Program for the second consecutive year, this time coming in just ahead of his friend and business partner, Rory McIlroy, according to the Associated Press.

Woods took first last year even though he didn’t play a single competitive round of golf on the PGA Tour. That first-place finish was worth $10 million; this one was significantly more, however, as the overall purse for the PIP was raised from $40 million in 2021 to $100 million in 2022, according to PGA Tour commissioner Jay Monahan earlier this year at the Tour Championship. Woods only played nine total rounds in 2022, but each one of them received significant attention from everyone in the golf world, which is broadly the way one ranks highly in the annual PIP. He played four at the Masters, three at the PGA Championship and two at the Open Championship at St. Andrews.

The Tour has upped its prize money across the board this year and into 2023. Not only did it take the PIP fund from $40 million to $100 million, but it also expanded the pool of recipients from 10 to 20, raised several PGA Tour purses to $20 million and continues to invest in the FedEx Cup prize fund (it moved from $15 million a year ago to $18 million this year).

Woods was a lock to win this prize again from the moment he taunted Phil Mickelson on Twitter after Mickelson bragged that he had won the 2021 prize when in fact he had not.

According to the AP, McIlroy received $12 million for coming in second place, which puts his annual PGA Tour earnings at right around $40 million. This is significant because it’s nearly twice as much as the most he’s ever earned before. His previous career-high earnings came back in 2019 when he won the FedEx Cup and $15 million first prize to go with another $8 million in the regular season.

As was pointed out in the AP, there were two rubrics used this year to determine the PIP.

Two lists were in play — the original PIP plan that used such metrics as social media engagement, brand exposure, Q-rating, Internet searches and awareness, and the new criteria that leans more on media mentions and broadcast exposure than social media.

The PIP also was expanded to 20 players instead of 10, and using both lists for 2022, some 23 players are expected to receive bonus money from the $100 million program.

This influx of money was built to combat LIV Golf and the players who have left the PGA Tour for significant raises from moving from the Tour to LIV. Interestingly, one of LIV’s participants actually had one of the best takes about Tiger and the PIP I’ve seen. Pat Perez spoke about it at the Genesis Invitational way back in February when he was still part of the PGA Tour.

“It’s kind of a joke, but like I said, the PIP program’s kind of a joke,” said Perez. “Give Tiger the 40 [million] and say we owe you another zero. They owe Tiger $400, $500 million easily. There should be no program. Here you go, here’s 50, thanks for being incredible, here’s the money we owe you because you brought in hundreds of millions of dollars to us. Guys like me, to be able to make, you know, a couple million dollars a year is unbelievable and it’s only because of him. It’s only because of him, you know. So like I said, I’m in line with Tiger. But if Phil is pushing for more money towards our tour and fighting for it, that’d be great, but he seems to be so on the Saudi side that it’s hard to believe that he’s actually fighting for that.”

Mickelson finished second to Tiger in last year’s PIP.

The top 20 players in the PIP this year will be expected to play the Tour’s new elevated schedule in 2023, which includes 13 non-majors with massive prize money and, ostensibly, all the top players in the world. McIlroy and Woods were vital to creating the unity for this to come about during a meeting in Delaware during the FedEx Cup Playoffs earlier this year.



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