APPAREL – Golfing Agency

Abacus launches winter golf apparel range featuring 37.5 Technology

detlef32 — Mon, 09 Jan 2023 15:48:07 +0000

Premium golf apparel brand Abacus Sportwear’s latest collection sets a new standard in performance and design thanks to the introduction of a ground-breaking technology that promises to keep golfers fully protected from the elements yet remain comfortable in all climates.

Some of the key pieces in the Abacus AW22 Collection feature 37.5 Technology, a unique and highly innovative breakthrough in material science that helps keep the body at the ideal core temperature – 37.5 degrees Celsius – so that wearers can perform at their best in all conditions.

WHAT IS 37.5 TECHNOLOGY AND HOW DOES IT WORK?

Invented by Dr Gregory Haggquist, an American PhD photo-physical chemist, 37.5 Technology embeds active particles made from volcanic sand into the material of a product – whether it be a rain jacket, windproof top or sock– which use the body’s energy to remove moisture.

The sand particles contain billions of micropores which absorb infrared light in the spectrum that the human body emits it, and this light becomes the energy that powers the particle. If no moisture (i.e. sweat) is present – meaning you are cool – the particles retain this energy to help keep you warm. If moisture is present – meaning you are hot – the particles use this energy to remove moisture. In practical terms, this helps keep the microclimate next to your skin at a constant – and comfortable – relative humidity of 37.5% and at the ideal core temperature of 37.5° Celsius.

While many apparel brands offer products that boast ‘moisture-wicking’ properties, this feature often only lasts for several washes and only serves to move moisture. 37.5 Technology, conversely, is permanently embedded in the material, so that it will carry on working for the lifetime of the garment and creates conditions that mean that you sweat less and, when you do sweat, it removes it entirely from the clothing rather than simply moving it to the surface.Besides the implications for enhanced personal comfort, this can reduce the frequency of washing required – saving time and energy. The particles used in 37.5 Technology also serve to trap odours while being worn and then releases them during the washing process, ensuring that not only does the wearer remain fresh, but the clothing does too, time after time. Independent testing has also proven that 37.5 Technology increases stamina by reducing the amount of energy used to manage core temperature.

ABACUS PITCH 37.5 COLLECTION
Abacus has embedded 37.5 Technology into many of its key products for its current Autumn/Winter apparel range, including a new collection of rain jackets and trousers, enabling golfers to benefit from this ground-breaking technology in a range of stylish and performance-enhancing garments.

PITCH 37.5 RAIN JACKET
Made from lightweight and highly breathable polyester, the Pitch 37.5 Rain Jacket features 37.5 Technology to ensure the wearer remains warm when it’s cold and cool when it’s hot, while a water-repellent treatment on the outside of the fabric that enables rain to roll off the surface to keep the wearer dry. Four-way stretch delivers an unrestricted swing, while the jacket’s lower sleeve features extra elastic to keep it from flapping and a drawstring at the back of the neck allows for easy adjustment for a perfect fit. A rubber anti-slip print on the shoulders helps keep your golf bag strap in place when carrying.
Offered in grey, sky blue, black and midnight navy, in sizes S-XXXL for men and women, the Pitch 37.5 Rain Jacket has an RRP of £249.

PITCH 37.5 RAIN TROUSERS
Made from the same material as the jacket, and featuring the same performance features, the Pitch 37.5 waterproof trousers are lightweight and high breathable, ensuring the lower half of your body remains dry and at the perfect temperature in all weathers. Four-way stretch offers complete freedom of movement, while the lower legs feature side zippers for easy removal. Two side pockets, an adjustable Velcro waistband with pop button, and a zippered fly, complete the package. Offered in midnight navy or black, they have an RRP of £199.

To find out more details, or to view the entire Abacus Sportswear range, visit www.abacussportswear.com.

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FootJoy launches AW22 apparel range

detlef32 — Tue, 20 Dec 2022 11:19:27 +0000

THERMOSERIES HYBRID JACKET

FootJoy‘s new Autumn/Winter performance apparel collection includes updates to the HydroSeries range and the launch of the all-new ThermoSeries, designed specifically to protect golfers against cold weather.

ThermoSeries includes a range of garments all designed to be worn in conjunction with each other and feature the latest technological innovations to provide thermal protection against the elements without compromising performance on the course.

Across the ThermoSeries range there is a neutral colour palette. with a base of navy and charcoal mixed with blue, grey and white stone to deliver versatile outfit options across the entire FJ range. To complement the colour combinations, different patterns and textures have been designed into the fabrics to add a rich, premium look and feel.

THERMOSERIES HYBRID JACKET
The brushed back jacquard knit fabric provides the golfer with a fleece-like luxury feel and uses a cire finish to offer contrast and material interest through its matt aesthetic. An adjustable collar with chest and open hand pockets delivers practicality and comfort. SRP: £130

THERMOSERIES HYBRID MIDLAYER
A staple garment in any golfer’s year-round wardrobe, the ThermoSeries midlayer uses a super soft, two tone Jacquard knit fabric for ultimate feel with rubber zipper and logo elevating the contemporary look. Moisture wicking and UV protection ensure that the ThermoSeries midlayer equips the golfer no matter the season. SRP: £85

THERMOSERIES VEST
The ThermoSeries vest defines the range with a traditional look elevated through technology and richness in detail. The stretch, knit section down the back of the garment enhances mobility through the swing, while the subtle jacquard hex pattern adds visual interest and great material feel. SRP: £115

THERMOSERIES HYBRID MIDLAYER

THERMOSERIES BASELAYER
Key to creating warmth without bulk, the hex jacquard fabric of the baselayer creates small ridges sitting off the skin, allowing air to circulate and preventing overheating on the course in changeable conditions. The raglan sleeve construction and golf compression fit ensure freedom of movement throughout the golf swing. SRP: £60

FJ HYDROSERIES
Elsewhere in the AW’22 collection, the HydroSeries range welcomes bold new colours. The three-panel construction of the HydroTour introduces striking sapphire, deep red and charcoal tones to make a statement piece both in aesthetics and performance fit for the harshest of conditions. The same colour palette is replicated through the lightweight protection of HydroLite, and the versatile HydroKnit. All three jackets will be accompanied by matching trousers to provide a full rain suit.

COLD WEATHER PROTECTION
The multi-purpose AW22 range is complemented by FJ’s authentic cold weather protection garment options which is headlined by the brand’s first puffer-style jacket. The Active Insulation Jacket with vertical elasticated stretch panels across the back merges lifestyle fashion trends with golf performance to ensure precision and comfort when teeing it up. The range also sees the introduction of a new Thermal Hoodie alongside enhancements to the FJ Hybrid Jacket and a range of new colours to its midlayer offering.

Insulated Reversible Vest

FJ WOMEN
FJ women’s winter apparel range is headlined by a new HydroLite Jacket (£165) with matching trousers (£120) in neutral and seasonal colour options.
A new Hybrid Jacket (£115) offers an alternate outerwear option with an elegantly soft stretch jersey knit fabric and insulated panels delivering top quality thermal retention. While the popular Insulated Reversible Vest (£115), offering two looks in one, returns with new colour options for a lighter weight outerwear or layering option.
Complementing the vibrant layering options for outerwear garments includes a Jersey Quilted Midlayer (£80), Houndstooth Midlayer (£80), Full-Zip Lined Pullover (£149.50) and a Full-Zip Hoodie (£90), which provide a variety of seasonal looks utilising comfortable and warm fabrics, suited to both on and off course wear.

To check out the entire AW22 range, visit www.footjoy.co.uk

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Chervò’ walks on the wild side with new winter apparel range

detlef32 — Tue, 15 Nov 2022 18:04:29 +0000

The women’s Pittrice gilet (£155) is inspired by the colours and markings of the Snow Leopard

Chervò’s new AW22 apparel collection, which is now available to buy online and at retail, has been inspired by the varied flora of the Amazon rainforest and the wildlife of the Himalayan Mountains, with distinctive colours, shapes and patterns.

Combining the latest in aqua-block, stretch, wind-lock and pro-therm fabric technology, three new lines – Snow Leopard, Marmorized Saxum and Golf Vibes – feature a range of products that every golfer needs for the upcoming seasons, including warm sweaters, waterproof jackets and stylish gilets. The line features garments with nature-inspired colours extending from black to white and rosewood to grey, without shying away from more daring custom animal prints.

Touches of gold and fur textures are the ultimate emblems of luxury, while the sporty details, fabrics and performance-driven cuts are Chervò’s own stamp of guarantee for the collection’s practicality.

The challenges of winter and the search for absolute comfort and movement inspired Chervò to design the Marmorized Saxum men’s range, a collection that carries all the technical requirements of great golfing sportswear, in addition to a combination of textiles, colours and patterns that draw inspiration from a strong, powerful natural element such as marble.

Countless combinations are possible, with green and gold meeting the more understated hues of black and grey, ensuring golfers can express their own unique style.

The third and final new collection, technical performance and unlimited comfort are the soul of the Golf Vibes range – available to both men and women. The women’s line is all about colour with pink taking the central role, complemented by varying nuances such as cerise or Pompei pink.

Touches of brightness and colour blocking are matched with unique fabrics and knits, enabling the more exuberant golfer to introduce a sparkly pop of colour to a more classical style such as blue or vanilla. A more delicate palette also finds its space in a muted line of garments, where neutral nuances find their home with iconic looks which guarantee high performance and sportier outfits.

A similar idea is brought to the men’s Golf Vibes collection. Light blue stands out as the prominent feature of this modern colour scheme, whilst blue navy and dark grey embody the ever-lasting coolness of Chervò’s sportswear.

To view all the products in the Chervo Autumn/Winter 22/23 Golf Collection, click here.

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Pick up Original Penguin apparel this autumn

detlef32 — Sun, 11 Sep 2022 10:35:16 +0000

Bunker and Martini print polos from Original Penguin Golf’s new collection

Original Penguin Golf, worn by Open Champion Cameron Smith, has gone back to the future by debuting a distinctly retro Autumn/Winter Collection for men and women, taking its inspiration from the 1960s, 70s and 90s.

Original Penguin Golf men’s and women’s prints have quickly become an iconic marker for the brand, fusing bold style and fashion with the tried-and-tested, for a younger-minded consumer. This autumn-winter season, the brand has increased its florals and bunker-inspired camos collection, while decorative ‘conversationals’ feature strongly too.

The men’s collection has a bit of a retro and light-hearted palette and emphasises a casual look, with key colours including Blueberry Pancake Teal and Golden Chai Tea, with accents of Geranium Pink and Mid-Century Light Aqua.

The ultra-feminine Women’s Collection is expanding with fun geometric prints inspired by pomegranates, and featuring a new sun protection Hoodie for the first time. The women’s range also boasts built-in shelf bras with removable inserts, built-in tummy control on all bottoms, and soft elastic gripper tape on all inside shorts for skirts and dresses.

Fabric performance features across both men’s and women’s lines includes UPF protection, four-way stretch, lightweight design, and PrimaLoft used for high-level insulation in a new line of puffers.

Insulated puffers are offered in gilet and full jacket styles

Polar Pete Series

The expanding collection features on-trend layering and outerwear pieces with great performances for those playing in all kinds of weather. All fabrics and performances have been crafted with sustainable yarn blends and eco-friendly technologies.

With an emphasis on warmth and comfort, the 90s-inspired Mixed Media Colour Block Thermal Fleece – and the new ¼ Zip featuring a 3D spacer fleece in recycled blend – are both great mid-weight layering options for cooler days.

Meanwhile, the Insulated Puffers with PrimaLoft thermal insulation and with 100% nylon durable micro-ripstop, also water-repellent features, can be worn on windy and cold days on the course or even around town.

Other Men’s Highlight Products:

Bunker Print Polo (as worn by Cam Smith at The 150th Open) – 30% recycled polyester, self fabric collar, three button placket.

The Original Performance Tracksuit Jacket – 30% recycled polyester with Aquapel water-repellent finish, rib knit inside neck, double-sided front zipper, left chest ‘Pete’ logo patch.

Midweight ¼ zip Performance Hoodie – Luxe and eco-friendly blend of TENCEL, recyclable polyester and elastane, Aquapel® water-repellent finish, contrast inside hoodie with hidden adjustable cord & stopper, branded trims around hoodie edge and on zipper tape.

Hoodies and thermal mid-layers will be a welcome addition to any golfer’s wardrobe this winter

Insulated Mixed-Media 70’S Vest – Water-repellent finish, insulated panels, knit side panel for stretch and performance, side zip pockets with Pete printed pocket bags.

¼ Zip 90’S Colour Block Wind Jacket – Dobby backed lining, open hem with adjustable toggle, elasticated cuffs and hem, left chest sticker ‘Pete’ patch.

New Waterproof Suit – 10,000 MMU

Other Women’s Highlight Products

Knit Hoodie – New on trend women’s fashion piece featuring left chest ‘Pete’ Patch, raglan sleeves, rounded hem with binding and side pockets.

Papercut Floral Flounce Pleated Skort – with piping and soft elastic gripper tape on inside shorts.

Mixed Media Puffer Jacket – New full-zip PrimaLoft insulated jacket with rib knit hems and cuffs, and back neck ‘Pete’ heat seal.

Essential Solid Legging – with rib waistband, side pockets, mesh lining inside waistband and quick dry finish.

For more details, visit www.originalpenguin.co.uk/collections/golf

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FARAH GOLF LAUNCHES FIRST AUTUMN/WINTER APPAREL COLLECTION

detlef32 — Sat, 10 Sep 2022 20:30:17 +0000

The shower-proof Parker top

Farah Golf’s first Autumn/Winter collection comprises a range of garments that will enable golfers to enjoy their game in comfort and style, no matter the weather. The golfer’s staples are all available with a selection of performance pieces presented in contemporary patterns and styles, as well as items that cater for more traditional tastes.

When it comes to warmth there are several options that golfers can rely on to enjoy their game. The Warren is a stylish quarter zip midlayer with a technical jacquard body and rib sleeve. The fabric has a soft handle and offers maximum heat retention without sacrificing freedom of movement, allowing for an unrestricted swing. The easy fold half rib stand collar allows seamless versatility to wear up or down.

If you want to play in the most extreme conditions, then the Kenley offers the perfect solution. This is a performance compression base layer, made from a lightweight technical fabric, with amazing next to skin comfort. As well as delivering maximum thermal protection, its moisture wicking capabilities will keep you cool.

On rainy days there is a choice of modern and more traditional outerwear pieces to play in. The shower proof Farah Golf Parker is a cool contemporary item of outerwear. Presented in a striking camo print and a slim fit design it is an emphatic statement piece that harks back to Farah’s heritage whilst being specifically styled for today’s golfer.

For the golfer looking for a more traditional outerwear garment the Abbott and Kala will more than suffice. The Abbott is lightweight, constructed in technical fabrics offering elevated levels of breathability and comfort whilst stretch binding at the hem and cuff maintain a flawless fit for prime performance. The Kala is a high-performance wind stopper perfect for blustery days out on the course. The softshell construction offers excellent water-repellent protection whilst being light and comfortable to help you play to your maximum potential. It is the perfect outer layer to protect against changing weather conditions.

These new performance garments co-ordinate with trousers, polos, and accessories in the range to create a fun, stylish collection that will give Farah Golf customers the protection that they need when they hit the fairways this year. All of the polos are made from lightweight performance fabrics, specifically sourced for golf, but have also been styled for everyday wear. There is a partially plant-based recyclable fabric called Sorona used in the tipped Hoxie Polo which will appeal to golfers looking for sustainable options. Whatever their composition, all of the fabrics feel incredibly soft and premium.

All of the garments in the range feature the Farah Golf F in green and carry neat features that make them ideal for golf. The Judson trouser which is available in black, dark shadow and regatta blue is the perfect example. Ideal for all year-round play, they have detailed patch style pockets, the Farah F flag woven into the waistband, branded inner gripper to keep your polo in place and a practical scorecard pocket.

Farah Golf focusses on what made Farah® so popular in the first place: contemporary style and well fitted clothing with signature prints, textured patterns, and subtle detailing. These are the elements that have allowed the Farah brand to remain at the forefront of many men’s wardrobes in the last five decades.

For further information, visit www.farahgolf.com.

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